How to Improve SEO for Your Senior Care Website

Published: August 21, 2016

Search engine optimization (SEO) is a popular topic in online marketing. Some consider succeeding at SEO to be the Holy Grail of the online world. At IlluminAge, we take a more holistic approach. … Read More

Is Your Facility a Nursing Home?

Published: October 15, 2012

The most common issue I see in search engine optimization for senior care is the avoidance of the term nursing home.  It is still commonly used terminology for your referral sources, and therefore your prospective residents and their families who are researching your services.  While no one may want to go to a nursing home … Read More