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Websites for Nonprofit Organizations

Site Design, Development, Hosting, and Content Management Support.

Your website is a key link to the clients, families, and communities you serve.

We can help you improve and expand it.

IlluminAge works with many not- for-profit organizations and government-funded agencies and programs as their trusted web services partner. We understand that getting to know each of them well – their mission, values, and how they are organized to reach and serve the public – is the foundation of our success serving  nonprofits.

An IlluminAge website features:

Focus on Engagement

Your website is an interactive link to the seniors, families, and communities you serve

Social Media Integration

Your site must integrate smoothly with your other online communications, especially social media

Universal Access

Your website needs to be accessible to users, regardless of age or abilities

Design Excellence

Created around your brand. Either custom design or a semi-custom package you choose.

Mobile Optimization

Built for optimum user experience by all your site visitors, included smart phone and tablet users.

Easy Content Management

Building in WordPress guarantees fast, easy site management. And lots of room for future growth.

We offer the design, content management system, and performance analytics you need for a highly effective, easily managed website.

Semi-custom websites

For most web projects, a semi-custom design package can be the smart choice. IlluminAge semi-custom designs are created by our design team specifically for healthcare, senior living, and aging services providers and associations. They meet very high standards for design and functionality and come with a budget that does not include the time required for custom design from scratch. The process begins with a virtual meeting with our team to review alternative design options and make recommendations based on your needs and preferences.

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Custom websites

Custom site design is standard practice for most larger websites and for situations where a client has special needs and goals for branding or functionality. Custom design begins with a virtual meeting with the IlluminAge web design team to discuss current trends and sample sites and develop a clear picture of your needs and design preferences. Based on that, the next step is to develop proposed design solutions for your review and then fine-tune the one you select to create a perfect design for your organization!

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Get started with your online project.

Schedule a free call and proposal for your new online presence.

We’re proud to serve many nonprofits and government programs.

Many of our web clients are nonprofits or government-funded programs and agencies. They include senior living and aging services providers. Many have education, advocacy, health care, or social service as their core mission.

For each of our clients, we try to understand what drives them. What success means for them. How delivering online resources, information, and engagement drives that success.

If your organization or program is considering improvements to your website, we hope you will give us an opportunity to provide you with a proposal.

Dennis Kenny,
Read about Dennis

Frequently Asked Questions.

What should a nonprofit organization website include?

A nonprofit organization’s website should include the content and characteristics every effective website relies on:

  • design excellence,
  • consistent branding,
  • conversion strategies
  • search engine optimization
  • responsive design, and
  • accessibility compliance.

In addition, there are six more content considerations to keep in mind in planning a new or redesigned senior living website:

  • your mission, vision and values
  • how to access the services you provde
  • pages that describe your services and support SEO goals
  • a searchable resource center, if appropriate
  • photos, videos and other visual communications elements
  • links to affiliations and relationships you have created within the larger senior care / healthcare support network in your community.

How much does an IlluminAge website cost?

Every web project is unique. However, as a rule of thumb expect a project cost of between $3,500 and $5,500 for a smaller senior living website using a semi-custom design; between $5,500 and $10,000 for a small custom project or larger semi-custom site; and more than $10,000 for one large website with custom features or a family of related websites for multiple care locations. Your web service provider should provide a firm quote for your web project based on the size and complexity of the project.

Every project is unique. However, at IlluminAge, a semi-custom website design starts at $3,500 for up to 15 pages, and a custom website starts at $5,500. Costs are adjusted based on the scope of your project. If you are doing multiple websites for a multi-facility organization, we offer discounts for economies of scale.

Factors that will influence a project’s cost include:

  • anticipated number of pages
  • expected features, such as e-commerce, calendar plug-in, blog, photo gallery, animations, scope of work, etc.
  • whether the design is semi-custom or custom
  • and a good faith estimate of the professional design and development time the project is expected to require.

What professional services does IlluminAge provide?

The scope of services for an IlluminAge web project will typically include:

  • consulting on site planning;
  • drafting and revising a new site plan;
  • custom site design or full branding alignment if you choose a semi-custom design package;
  • site build-out;
  • support for updating, drafting, and uploading site content;
  • designing, building and testing online forms and other calls-to-action;
  • adding Spanish and other site translations;
  • site revisions, testing, and proofing;
  • site meta and schema mark-up.

What technical requirements apply to all websites?

Four of the most important behind-the-scenes requirements for every website are:

  1. Responsive design to ensure a quality user experience no matter what device a visitor is using;
  2. Accessibility compliance with industry guidelines (W3C) and ADA (Americans with Disabilities Act) requirements.
  3. Schema and meta. A site is designed for two user types: human visitors and search engines; schema mark-up and meta data are parts of a website’s code that help the search engines understand your site so it can be properly included in search results.
  4. Content management system. A site’s CMS is critical in several ways: some are much easier to use than others in the ongoing task of adding and updating site content; some are proprietary which can present huge issues if you ever decide to change your web services partner; some, like WordPress, have a worldwide user base which means frequent and smoother updates and growth in the range of content and functional plug-ins you will have available as your site grows.

What belongs in a typical web project RFP (Request for Proposal)?

An RFP for a website redesign project does not have to be long or complicated. A typical web design RFPs will ask for information about:

  • The scope of work being proposed
  • Which CMS (content management system) will be used
  • Where the site will be hosted
  • Use of responsive design
  • How meta data and schema markup will be completed
  • The project’s cost, including ongoing hosting fees
  • The proposing firm’s experience in designing the same kind of site
  • The names and profiles of the persons who will actually work on the project, and
  • References with names and contact information.

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