
Demystifying Pay-Per-Click Advertising for Senior Care Businesses
If you run a senior care business, you’ve likely heard of pay-per-click (PPC) advertising. Maybe you’ve considered trying it, but the terminology and mechanics seem confusing. You’re not alone—many senior care providers hesitate to invest in PPC because they’re unsure how it works or whether it’s worth the cost. IlluminAge Communication Partners specializes in digital … Read more »