Published: March 12, 2020
Keep It Straightforward and Strategic Disasters come in many forms. It can be a natural disaster, an error in judgement by someone in your C-suite, or following a disease outbreak. The crisis with COVID-19 is now another in a long list of crises facing healthcare providers. Crises are nothing new but it seems that whenever … Read More
Published: March 9, 2020
Senior care organizations are receiving a great deal of attention as the COVID-19 outbreak progresses, and we are working closely with our clients to keep their residents, staff, and families informed during this crisis. As your communication partner, we’d like to share examples of information some of our senior care and other web clients have … Read More
Published: July 13, 2018
Business pages for Facebook allow us, as marketers, to do several things: Separate a business presence from a personal presence on Facebook; Create a page with a structure that best serves your goal; Develop an audience that is interested in what your business does … Read More
Published: January 25, 2018
Facebook pages are an excellent place to advertise services and brands. Creating a page for your senior care organization raises awareness of your brand, your services, and your mission or goals. Likes are a great way to grow our potential and current community. But creating organic engagement can be very tricky. … Read More
Published: August 5, 2016
We’ve discussed how to build your business with Facebook. In this post, we’d like to dive deeper and discuss some specific tips and trends that can help you make the most of this powerful marketing tool. … Read More
Published: September 5, 2013
Each year more Americans are canceling their newspapers, turning off TV news and instead getting their information from online news sources. But with more and more news entities migrating online, how do consumers decide what to read? … Read More