Joyce Remy

A Salute to Joyce!

Published: August 30, 2022

This week marks a milestone for Joyce Remy and all of us here at IlluminAge. Joyce, our senior editor and content manager, is retiring after 30 years serving our clients. Joyce has brought many talents to her work over the years, but none more recognized than her deep understanding of healthy aging and what that … Read More

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Updated Advance Directives Handout Is Customizable

Published: August 9, 2022

We are excited to announce an important product upgrade to one of IlluminAge’s most popular publications! For nearly three decades, our advance directives booklet, On Your Behalf, has made state-specific advance directives compliance easier for our clients. The new, contemporary patient/resident handout format gathers the “must-provide” information required by the Patient Self-Determination Act into an … Read More

Our Floorplan Plug-in Improves Your Tradeshow Website

Published: March 24, 2022

Looking to enhance your tradeshow experience for both exhibitors and attendees? IlluminAge’s proprietary Floorplan Plug-in offers features for everyone at a manageable cost. About the plug-in The Tradeshow Floorplan Plug-in is a stand-alone WordPress plug-in that can be published to the URL of your preference – either a subdomain of your current site or a … Read More

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Three Solutions for Your Staffing Woes

Published: February 24, 2022

As all of us know, the staffing struggle is real. This is the top issue with our senior living clients currently. Provider Magazine had two features in November about staffing, one focusing on staff empowerment – keeping your staff after they are hired – and the other on the applicant experience, benefits, and your brand … Read More

How Paid Search Helps Senior Care Providers

Published: January 20, 2022

Does your senior care business want to increase online leads to drive new business? If you’re relying on traditional print ads for all of your advertising, you’re not: Reaching a huge population of consumers who rely on the internet. Leveraging the ability to reach buyers at the exact moment in time when they are interested … Read More

Inform and Engage Your Audience with AgeWise

Published: December 13, 2021

Fresh, interesting content is the key to success in social media and blogging. The challenge for busy business owners, marketing professionals and facility staff is the time it takes to do it right…week in and week out. A subscription to our AgeWise weekly content service can do all the heavy lifting for you. AgeWise gives … Read More

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Website Solutions for Associations and Nonprofits

Published: October 29, 2021

Anyone who works at a small association or nonprofit knows all about “wearing different hats.” During any given workday, you may find yourself doing membership recruitment, event planning, and social media – all while wishing your website were more engaging for visitors and easier for you to manage. We get it. With a small staff … Read More

Facebook Business Manager Keeps Personal, Business Profiles Separate

Published: September 10, 2021

We receive this question quite often: “Does managing my facility or company Facebook page through Business Manager link to my personal Facebook profile?” The answer is complicated—yes, but also no. Business Manager is a central portal for all things business related on Facebook. Your ad account, business page, and Instagram account can be found there, … Read More

Can I Copy That to My Website?

Published: August 6, 2021

At IlluminAge, we’ve always advised clients to have a robust content strategy for their websites. Blog posts and other high-quality, frequently updated content establish you as an expert in your industry, motivate current and potential customers and referral sources to visit your site frequently, and can give your site a search engine boost. So when … Read More

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The Marketing Tool You Can’t Afford Not to Use

Published: June 3, 2021

A free online listing with your news and updates, public Q&As, and customer ratings – plus visibility to 246 million U.S. internet users. It sounds too good to be true, but you get all of that, and more, when you use Google My Business (GMB). It’s a marketing tool you can’t afford not to use. … Read More

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llluminAge Web Hosting: What’s Included?

Published: April 12, 2021

As we like to say at IlluminAge, your website is your virtual front door. It’s where first – and lasting – impressions are made. Of course, the design and content build that impression. But so do the things people don’t notice until they’re missing – like security, stability and uptime. That’s why we build sites … Read More

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Online Auction Saves the Day

Published: March 4, 2021

The coronavirus pandemic threw some financial hardballs at nonprofits in 2020. Charitable donations dropped. Meetings and fundraising events were either cancelled or quickly reimagined for online delivery – both options cutting deeply into revenue. The District of Columbia Health Care Association (DCHCA) was one organization that decided to convert its 2020 annual conference to an … Read More